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Blackmagic ATEM SDI Live Production Switcher


  • Blackmagic Design ATEM SDI Technical Specifications
  • Total Video Inputs 4 x BNC (3G-SDI, 10-bit HD switchable)
  • Total Video Outputs 3 (2 x 3G-SDI Program/Aux, 1 x USB-C Webcam)
  • Audio Inputs 2 x 3.5mm TRS stereo mini jacks
  • Video Sampling & Color 4:2:2 YUV, 10-bit color precision
  • Input Standards 720p, 1080i, and 1080p up to 60 fps
  • Media Pool Capacity 20 stills with fill and key (PNG, TGA, JPEG, BMP)
  • Keyers 1 x Upstream Advanced Chroma, 1 x Downstream, 2 x Linear/Luma

KSh 71,630.00

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Blackmagic ATEM SDI Live Production Switcher

The Blackmagic Design ATEM SDI is a high-performance, compact live production switcher engineered for broadcasters, professional content creators, and corporate live streaming environments. Packed with broadcast-grade architecture, this portable setup delivers 4 standards-converted 3G-SDI inputs, multiple downstream keyers, and an integrated physical control panel designed to streamline multi-camera production workflows effortlessly.

Blackmagic Design ATEM SDI Key Features & Benefits

  • Advanced Standards Conversion: Each of the 4 3G-SDI inputs features dedicated frame-rate and format converters, meaning you can plug in any video source up to 1080p60 without worrying about matching resolutions.

  • Pro-Grade Streaming & Webcam Out: The built-in USB Type-C interface acts as a standard webcam source. Connect it directly to a computer to stream high-definition video instantly via OBS, Zoom, YouTube Live, or Microsoft Teams.

  • Fairlight Audio Processing: Features an integrated 6-input, 2-channel Fairlight audio mixer with compression, gate, limiter, and 6 bands of parametric EQ per channel.

  • Cinematic Visual Effects: Take control of live broadcasts using the built-in Digital Video Effects (DVE) engine for picture-in-picture layouts, hardware transitions, and advanced chroma keyers.

Blackmagic Design ATEM SDI Technical Specifications

Model Specification
Total Video Inputs 4 x BNC (3G-SDI, 10-bit HD switchable)
Total Video Outputs 3 (2 x 3G-SDI Program/Aux, 1 x USB-C Webcam)
Audio Inputs 2 x 3.5mm TRS stereo mini jacks
Video Sampling & Color 4:2:2 YUV, 10-bit color precision
Input Standards 720p, 1080i, and 1080p up to 60 fps
Media Pool Capacity 20 stills with fill and key (PNG, TGA, JPEG, BMP)
Keyers 1 x Upstream Advanced Chroma, 1 x Downstream, 2 x Linear/Luma

Blackmagic Design ATEM SDI Variation Price Table

Switcher Model Variation Estimated Retail Price (KES) Best For
ATEM SDI (Standard) KSh 59,000 Budget-conscious portable setups & basic multi-cam routing
ATEM SDI Pro ISO KSh 135,960 Advanced multi-track recording, ISO adjustments, and local file backup

Blackmagic Design ATEM SDI Pros & Cons

Pros:

  • Professional BNC SDI connections prevent accidental cable disconnects during live events.

  • Auto-sync and scaling on all inputs eliminate the need for external converters.

  • Rich graphic overlay support with a 20-image media pool.

Cons:

  • Does not feature native HDMI inputs (requires adapters for HDMI-only gear).

  • Max output resolution is capped at 1080p60 (no native 4K support).

Suitable For

This broadcast switcher is highly recommended for professional videographers, newsrooms, house of worship production teams, esports tournaments, and corporate media networks that require reliable, long-distance SDI cable runs and pristine 10-bit video switching.

Blackmagic Design ATEM SDI Verdict

The Blackmagic Design ATEM SDI packs elite broadcast functionality into a compact layout, filling a massive market gap for production crews who rely heavily on long-distance SDI cables rather than fragile HDMI links. If you need clean 10-bit switching, professional audio controls, and bulletproof connectivity at a competitive price point, this system is an absolute necessity for your workflow.

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